The search for IKEA Philippines’ magazine cover model is on and here’s how you can join

When we talk about “models”, there’s usually a specific type of appearance and body type that comes to people’s minds. Slim, foreign-looking, long–legged, and all that — that’s not the case for IKEA Philippines, though! With the announcement of their search for the first magazine cover model, IKEA (pronounced as AYE-kee-yah) is calling on aspiring models of all ages and sizes, may they be serious, crazy, nerd, funny, fluffy, huge, tiny – they don’t mind – anyone can be the next cover model of the first IKEA Philippines magazine just in time for their local launch.

In preparation for the opening of the first store in Pasay City, IKEA Philippines is producing a magazine, which will contain the brand’s milestones and inspirations. IKEA wants to feature Filipino families or individuals on the cover, so they thought of posting an open invitation to everyone who wants to try their luck. Five families or group of friends, or even individuals will be selected to be on the printed and/or digital cover of the magazine. Selected participants will also receive P30,000 worth of IKEA shopping vouchers, which I believe will serve as a “talent fee”. Not bad if you ask me! Entries to the search will be collected from June 15-30, 2021 and winners will be announced on the IKEA Philippines Facebook page.

Sounds easy, right? Here’s a step by step guide on how to join:


  1. As the entry uploader, make sure that you’re a Filipino, aged 18 years old and above. You can be joined by anyone – regardless of age, in the photo.
  2. Go to, fill out the form, and upload a photo of you and your family/friends’ life at home, together with an explanation about why you want to be on their magazine cover.
  3. Entries have to be submitted between June 15-30, 2021 (11:59:59 PM) in order to qualify.
  4. Ensure that your photo meets the following criteria: Authenticity (50%) and Visual Fit (50%)

Announcement of winners will be done on July 23, 2021 via IKEA Philippines’ official Facebook page. For the full mechanics and FAQs, you can visit their website here.

Follow your modeling dreams and go for it! 🙂

For updates on our latest discoveries within (and outside) the Metro, don’t forget to follow Manila Millennial on FacebookYouTube, or Instagram. Keep safe, everyone!

2 Replies to “The search for IKEA Philippines’ magazine cover model is on and here’s how you can join”

  1. This is a great opportunity for the Filipino families or individual to be featured on the cover and searches for magazine cover model. This is a perfect opportunity offered by IKEA Philippines for their preparation for the opening of the store in Pasay City. Another best thing is that the invitation to be on the cover of IKEA Philippines magazine is open to all Filipinos.

  2. an opportunity to be a magazine cover? an interesting invitation for everyone because all are invited to join this event. good way for IKEA to really introduce itself to Filipinos. Get your cameras rolling, you might be the next magazine cover model IKEA is waiting for

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