The new Magnum Pints are what ice cream ASMR dreams are made of

Other than the taste of food we eat, what makes the experience more mouthwatering is the sound that we get from every bite. Every crunch adds to the multi-sensory experience of eating something and actually enjoying it. We live such fast-paced lives that we fail to miss these small details most of the time, so to help make dessert (or snack) time more pleasurable, Magnum recently introduced Magnum Pints – “a Belgian chocolate indulgence carefully #MadeToBeBroken”.

Just like the iconic ice cream bars, each tub is expertly crafted with Magnum’s thick, made to be broken Belgian chocolate, which lines all sides of the pint from top to bottom. Inside the shell is smooth, Madagascar Vanilla ice cream and shards of more Magnum Belgian Chocolate. The pints are available in Magnum’s three signature flavors – Classic, Almond, and White. Sounds perfect for a midday pick-me-up, a reward after a tough task, a surrender to late-night cravings, or even as comfort food when we feel like we’re the ones breaking down.

I wasn’t joking when I said that this is what ice cream ASMR dreams are made of, too. When I tried cracking the thick chocolate on top, I can’t help but dig in right away because of the “yummy” crunchy sound!

The hashtag says it all, actually. To add some ASMR vibe as we snack on each pint, here’s how you can produce that must-hear crunch before enjoying each spoonful of ice cream:

  1. WAIT: Allow your Magnum Pint to thaw for 3-5 minutes.
  2. CRACK: Open the pint and squeeze the pack on either side and smash your spoon through the top. Hear that satisfying crack of the thick Belgian chocolate shell that envelops the velvety vanilla ice cream! Smell the aroma of Magnum’s signature Belgian chocolate.
  3. INDULGE: Mix the chocolate shards with the vanilla ice cream and enjoy this simple pleasure – we all deserve it after a long day!


All three flavors in a 440ML tub is now available in all leading supermarkets and convenience stores nationwide for only Php 360 SRP.

Pleasure seekers can also access win exclusive Magnum Pints discounts and freebies by participating in the Magnum #MadeToBeBroken Promo. For more information, visit the Magnum Philippines Facebook page!

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2 Replies to “The new Magnum Pints are what ice cream ASMR dreams are made of”

  1. Magnum, one of the best and yummy icecream tlaga 😊🤤😋😋 may pagkamhal but so worth it 👌👌 thanks for sharing this ate ces

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