[Full specs included] ASUS launches gaming phone Zenfone Max Pro, PUBG partnership and more!

7 hours of non-stop PUBG Mobile! You’ve read that right, 7 hours of smooth and high-quality gaming! Imagine being able to play one of your favorite mobile games without needing to charge that often. In a move that surprised a lot, but was already long-awaited by many, ASUS Philippines finally dropped the big news… Are you ready?

The arrival of the 4GB RAM + 64GB ROM variant of the Zenfone Max Pro was announced during its Max Pro: Game Zone event last Saturday (June 30, 2018) at SM City North Edsa Cyberzone Annex. Zenfone Philippines’ first-ever mobile gaming festival, in partnership with SM Cyberzone, was met with loads of fanfare after joining forces with various international and local gaming developers, but the announcement of the arrival of this upgraded Zenfone Max Pro was certainly the highlight of the event.


Vainglory through the screen of Zenfone Max Pro.

Now let’s take a look at the components of the Zenfone Max Pro, built with 4GB RAM + 64GB Internal storage, together with the powerful combination of a Qualcomm Snapdragon 636 processor, 5,000mAH battery life, 18:9 FHD+ display and 16MP + 5MP dual rear camera. Definitely every gamer’s dream device to truly enjoy unbeatable performance and limitless gaming.

Earlier this month, the Zenfone Max Pro was introduced with the MAX A-TEAM, a group of influential names in the world of Philippine gaming: Kaisaya, Asurai Gaming, TriNhil and GLOCO Gaming. Now form a team of four, the partnerships expanded full force as ASUS Philippines not only introduced the newest variant of the mentioned Battery King but also officially announced their support and partnership with games and developers from both the international and local scenes. This special movement was called MAX FORCE.

ASuS Product Manager Lenny Lin explaining the special features of the new Zenfone Max Pro.

It is a ubiquitous notion that more potent and engaging games are truly going mobile, making the choices of handsets even more critical to the player. We at the Game Developers Association of the Philippines (GDAP) are keen to this market movement and are distinctly honored to be a chosen partner of ASUS for their maiden gaming phone, the Zenfone Max Pro,” said ASUS Philippines Country Manager, George Su.

In ASUS, we believe that the incredible does not stop simply by providing the technology for it. We feel that it is only right to go beyond our duty and support the elements that drive the passions of our Zenfans. We are very happy to take part in Philippine gaming not just by providing a powerful tool for immersive gameplay, but also through taking part in the community that players thrive in, whether these games are hardcore, casual, international or local,” he added.

Fans dressed up like their favorite mobile game characters at the launch of Zenfone Max Pro.

Officially, the Zenfone Max Pro was announced as the mobile partner of the following: Internationally acclaimed arena game, Vainglory, developer of locally renowned game, Philippine Slam!, Ranida Games, up-and-coming local crowd favorite developers, Monstronauts,Inc. as well as local creatives, Synergy 88!

The Zenfone Max Pro is also set to become Playerunknown’s Battlegrounds (PUBG) Mobile’s official event partner in the coming months!

Now this is taking the mobile gaming experience to a whole new level. ASUS did not solely focus on the upgrade and improvement of the phone itself, but by partnering with the game developers and building a relationship with the gamers themselves, they will get a better feel as to what else they will be able to provide for the end-users to deliver a better gaming experience. I’m personally hyped and excited on what ASUS will have in store for us gamers in the future.


SoC Qualcomm Snapdragon 636

64-bit octa-core CPU (8 x Kryo 260 cores)

Adreno 509 GPU

14nm FinFET (Low Power Plus) power-saving technology

Storage* 64GB EMCP
Wireless Connectivity LTE

WLAN 802.11 a/b/g/n, 2.4GHz with Wi-Fi Direct

Bluetooth 4.2 (with aptX)

Display 5.99-inch Full HD+ (2160 x 1080) Full-View IPS Panel,

450nits maximum brightness

1500:1 contrast ratio

85% NTSC color gamut

83% screen-to-body ratio, 2.5D arc glass panel

Cameras Rear Main rear camera:

16MP, F2.0, 80 degree view angle

25.8mm equivalent focal length in 35mm film camera

Omnivision 16880 sensor with Phase Detection AF

5 element lens


Second camera / senor:

5MP Secondary dedicated depth sensing camera for accurate bokeh effects

Front 8MP, F2.0, 85.5 degree view angle

26mm equivalent focal length in 35mm film camera

5 element lens

Flashes Rear and front Soft-light LED flashes
Video recording (Rear camera) 4K UHD (3840 x 2160) video recording

1080p FHD video recording at 30 / 60fps

720p HD video recording at 30 fps

Still photo shooting while recording video capability

Audio 5 magnet speaker

NXP smart amplifier

SIM / Memory card support Triple-tray card Support:

Tray 1: 4G Nano SIM* / Tray 2: 3G Nano SIM* / Tray 3: microSD card up to 256GB

*Only one 4G and another 3G data connection supported simultaneously

Wired Connectivity USB 2.0 Micro USB

3.5 mm combo audio jack

Construction Metal body with 2.5D contoured display glass panel
Biometric Security Face Unlock, Fingerprint unlock with 5-finger recognition
Battery 5000 mAh
Dimensions 159 x 76 x 8.46 mm / 180 grams
Colors Meteor Silver, Deepsea Black
OS Pure Android 8.1 Oreo with future upgrade to Android P v9.0


Millennial correspondent Osmond Chua trying out games via the new Zenfone Max Pro.

As someone who enjoys playing video games – be it via console, computer, or mobile, a recurring challenge for me when it comes to mobile gaming is the battery duration. Often times, my phone’s battery ends up drained after playing for a few hours. This has been the challenge for most phones nowadays: How can battery life be extended, without compromising the quality of gameplay. ASUS Zenfone Max Pro did just that with 5000mAh worth of battery storage with 4GB and Qualcomm Snapdragon 636 processor. You might also think, the phone would appear bulky due to the huge battery capacity, we beg to disagree. Zenfone Max Pro was actually slimmer than what we thought. We tried games like PUBG and Vainglory and ended up feeling satisfied with the smooth gameplay. No lag means being able to bring your A-game!


Top row (L-R): ASUS Product Marketer – Smartphones, Francis Garcia, ASUS Marketing Manager, Anvey Factora, ASUS Product Manager – Smartphones, Lenny Lin, ASUS Country Manager, George Su, ASUS official Mascot, Zenny, Super Evil Mega Corp. Marketing Manager, Akane Yoshizaki, Asurai Gaming, Monstronauts, Inc. Business Dev’t Officer, Joshua Bautista, GDAP President, Alvin Juban Second row (L-R): Ranida Games Co-Founder, Walter Manalo, TriNhil, GLOCO Gaming.

The Zenfone Max Pro 4GB + 64GB variant will be available nationwide for pre-order from June 30 until July 22, 2018. For just the price of P13,995, buyers of this version of the Zenfone Max Pro will also take home a JBL (T450BT) Bluetooth Headset and Zenfone Max Pro Clear Case as exclusive pre-order gifts all worth P3,698. Furthermore, Vainglory fans that will avail of the Zenfone Max Pro will also exclusively get a new hero with bonus skin and 2 rare keys. Other in-game freebies will also be announced sometime within July.

For instant updates on our latest millennial tech finds, don’t forget to follow Manila Millennial on FacebookTwitter, and Instagram. For more details about ASUS products, visit:


Facebook: ASUS Philippines

Twitter: @ASUSph

Instagram: @asusph

Lazada: ASUS Philippines Official Store




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