This holiday season, Philippine Airlines (PAL) brings the magic of Christmas to life with two heartwarming films, Sorpresa and Alaga. These masterpieces, part of the “Care That Comes From The Heart” campaign, beautifully embody PAL’s iconic tagline, “The Heart of the Filipino.”
Alaga (translated to “Care” in English) takes viewers behind the scenes, showing the everyday lives of PAL’s crew and staff, as well as their heartfelt dedication to passengers — something they’ve learned from their families at home. Whether it’s a warm smile, an extra helping hand, or the little gestures that make a journey special, the film reminds us of the unparalleled care Filipinos are known for. Accompanied by the OPM hit Sundo, the film’s soulful soundtrack evokes emotions of longing, comfort, and the joy of being welcomed home.
“Our goal is to create unforgettable travel experiences that touch the hearts of our passengers. This campaign embodies the spirit of Filipino care, ensuring that every journey is a journey to remember. Through this film, let’s inspire the world with the Filipino heart! We invite everyone to experience the innate culture of care and heartfelt service that define Philippine Airlines.” says Alvin Miranda, PAL’s Vice President of Marketing.
Meanwhile, Sorpresa (Surprise) celebrates the traditions of love, sacrifice, and shared dreams that are central to Filipino families. The film follows a touching story of dreams delayed but never forgotten, brought to life with the classic OPM song Kahit Maputi Na Ang Buhok Ko. As viewers watch cherished aspirations unfold, Sorpresa reminds us of the magic of togetherness during the holidays — and how PAL connects families and generations through meaningful journeys.
Beyond the films, Philippine Airlines invites everyone to spread the holiday cheer with their PAL e-Gift Card, a perfect way to give the gift of travel. Whether reuniting loved ones or fulfilling long-held dreams, the PAL e-Gift Card ensures that the spirit of giving continues.
Here’s how to join their holiday raffle:
- Purchase a PAL e-Gift Card worth PHP 3,000 or more between December 7 and 19, 2024.
- Register your purchase at this link.
Don’t miss this chance to make holiday dreams come true!
Catch Sorpresa and Alaga on PAL’s official Facebook page and Instagram account (@flyPAL). These films don’t just tell stories; they evoke the spirit of home, care, and the magic of the holidays.
This season, celebrate the heart of the Filipino with PAL — where every journey is an expression of care, and every flight feels like home. Plan your next holiday adventure or share the gift of travel at www.philippineairlines.com.
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Yes ang ganda magtravel Din this season at yung short Videos Nila ay sobrang nakakatouch and This is our sign to travel with Our family or love ones at isa sa dream Ko Din Ito at Bongga din ,may Pa raffle din
Heartfelt talaga pag mapanood ang short video ng sorpresa at alaga ang bongga naman ng PAL ngayon thank you for sharing Ms.Ces.