SM marked a milestone for the National Women’s Month as the company signed the UN Women’s Empowerment Principles (WEPs) during the launch of its Women at Work pop-up market on March 5 at SM Aura Premier. Co-signatories of the WEPS were SM Prime Holdings Inc and SM Supermalls, represented by Mr Steven Tan, President of SM Supermalls, The SM Store, represented by its President, Ms. Chelo Monasterio, and Mr. Chito Manalo, President of SM Retail Inc.
“Following the UN Women’s Empowerment Principles, SM furthers its commitment to championing a gender-inclusive workplace. SM encourages women to grow to their fullest potential and provide opportunities to excel and be recognized,” said SM Supermalls President Steven Tan in an official statement of support for the UN WEPS.
Established by UN Global Compact and UN Women, the WEPs are a set of principles offering guidance to private organizations on how to promote gender equality and women’s empowerment in the workplace, marketplace, and community. By signing the WEPs, SM shows its commitment to the gender equality dimensions of the 2030 agenda and the United Nations Sustainable Development Goals.
Known as a staunch supporter of gender equality in the workforce, SM is an organization comprised of 99,727 or 63% women as of December 2019. More interestingly, 59% are Senior Management positions while 65% are in middle management. This data covers SM Investment Corporation, SM Retail, SM Prime, BDO, China Bank, 2GO, Atlas Mining, and Belle Corp. The signing of the partnership agreement with the UN Women further strengthened their commitment to promote women empowerment in the workforce.
In celebration of March as Women’s History Month, SM has lined-up various activities to show their support for women. This includes the Women at Work Pop up Markets that support local female-owned MSMEs in partnership with the Philippine Commission of Women (PCW) and UN Women in select SM malls nationwide from March 5 to 31. This initiative allows shoppers to discover women-owned and women-led brands in fashion, food, beauty, wellness, and local artisanal products.
SM will also hold a free webinar for women entrepreneurs on March 10 and 11 from 10 AM to 12 NN. The two-day webinar aims to inspire and help women entrepreneurs discover the tools and resources needed to succeed in business. To register, visit the Facebook pages of SM Supermalls, The SM Store, and BDO Network Bank or click this link http://bit.ly/WomenAtWorkWebinar
As a yearly treat for all SM’s women customers, there will be various deals and promos for women shoppers for the whole month of March! It’s going to be A Beautiful Women’s Month at SM with Women’s Wednesday Sale where shoppers can get up to 50% discount on March 10, 17, 24 and 31 as well as the 3.3. Women’s Crazy Sale that runs till March 7 in all malls, where you can get up to 70% discount on beauty, fashion, and wellness deals. There will also be beauty and wellness fairs during the whole month of March.