Celebrating 1 year of Realme realness + all the ‘REALgalo’ you need to grab this season

REALMErry Christmas, everyone!

It’s only been one year since realme entered the robust Philippine smartphone market, yet this smartphone brand has just proven that it’s also a force to reckon with, backed with the record-breaking sales of their budget to upper midrange phones, and strong brand preference among Filipinos. To celebrate their first anniversary and to welcome the holiday season, realme is kicking off this month’s festivities with promos and offerings, including much more affordable prices for the realme C2, realme 3 Pro and realme 5 Pro! They’ll also be part of the 12.12 Lazada sale, so we’re here to tell you all about it as always, together with a throwback at how far this new brand has come.

Eason de Guzman, Realme Philippines’ Marketing Lead, at the 1st anniversary celebration of realme at iDarts, BGC

7 Royalties, Champions, and Powerhouses

Realme Philippines rocked the local smartphone industry with its seven smartphones in its lineup: the entry-level royalties realme C1 and C2, midrange champions realme 3 and realme 3 Pro, quad-camera powerhouses realme 5 and realme 5 Pro, and the newly launched 64MP quad-camera Xpert realme XT.

All these smartphones deliver on the brand’s promise of real value, consistently being listed by different tech critics as among the best in their respective price segments. The realme 5 was recently hailed as the top two best-selling smartphone at LazMall’s Grand 11.11 sale. The realme XT, like the preceding realme smartphones, sold like pancakes in its first online and offline sales to beat previous sales records.

In 2020, realme Philippines is looking forward to bringing into the local market more realme global products to provide its Filipino fans more game-changing smartphone options, and high-quality tech lifestyle accessories such as the new wireless buds and tech backpack.

On REALationships

Realme works vigorously to establish its brand in multiple touchpoints. Banking on the growing online retail culture in the country, realme Philippines sealed partnerships with leading e-commerce platforms such as Lazada, Shopee and ArgoMall. The brand also broadens its reach offline, closing 2019 with 4,500 partner stores, which include big IT players.

True to its commitment of making high-performing devices attainable for more Filipinos, realme also partnered with top financing company Home Credit. The partnership continues to bear fruits for both brands, with Home Credit’s Chief Sales Officer Petr Korinek announcing that realme is among the top 5 most-availed smartphones through its plans in just 6 months.

Their collaboration with Moonton, the developer of the No.1 game in the Philippines Mobile Legends, has also cemented the former’s position in the gaming sphere. Further propelling this is the brand’s own Mobile Legends tourneys, which were supported by top gamers such as Ako Si Dogie, a known personality within the Mobile Legends: Bang Bang community with millions of social media followers.

Acknowledging the tech savviness of the Filipino consumer, realme Philippines hopes to further bolster its presence in the tech space by partnering with leading PC brand Acer. This partnership led to realme Philippines’ Christmas raffle promo #realGalo, which will give away Acer Nitro 5 gaming laptops to 10 lucky customers who will purchase a realme smartphone from November 23 to December 22.

The brand’s most valued relationship however, is with its fans and user base. Did you know that realme Philippines currently has the biggest and most-active smartphone community in the country? Their executives are personally attending to customer queries and they even join knowledge-sharing forums through their Facebook group, which now has 75,000 members. All members can also join special events, promos and activities.

Realme Philippines Marketing Director Austine Huang shares, “We at realme make sure that we keep it real in everything we do: real value in our products and real and strong bond with our partners. We are grateful for the strong support of our brand partners, the media and tech experts, and of course, our realme squad. Thank you! Expect nothing but the best from realme in the coming year. Join us as we dare to leap to a more fun and exciting 2020!”

REALgalo up for grabs

To make sure its customers have optimum access to its stores, realme is gearing to further increase its offline presence this 2020. The brand currently has 4,500 partner stores, 220 kiosks and 13 concept stores nationwide.

Kicking off the holiday season are the markdowns for favored realme smartphones, such as the #RealEntrylevelKing realme C2 2GB+32GB, now priced at only Php4,990, and its 3GB+64GB variant, now available for only Php5,990. The gaming phone realme 5 Pro 8GB+128GB is now only Php12,990. That’s real value up for grabs!

For more details about the realme phones that we’ve featured and reviewed, check out these links:

Switch to realme soon? Let us know your favorite in the bunch by tagging  Manila Millennial via FacebookTwitter, or Instagram. For more information on realme and its products, you may visit its official Facebook and Instagram accounts, too!

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